User onboarding & activation
Help new users reach value faster.
Understand where new users stop, define the behavior that signals value, and guide each person from sign-up to first success.
Drop-off audience663 users
Connected workflow
Make activation a visible journey.
Define the progress that matters, segment users by where they are, and guide the next useful action.
- 01Sign up→
- 02Create project→
- 03Configure setup→
- 04First success
Understand progress
Define activation in product behavior.
Build the journey around meaningful events and funnel steps. See which step loses new users, then inspect the group affected.
- ✓Measure the path to first value
- ✓Create cohorts from funnel progress
- ✓Separate stalled users from active users
Drop-off audience663 users
Guide the next step
Onboarding changes as progress changes.
Use a welcome guide, anchored tip, setup checklist, or reminder banner according to where each user is in the journey.
- ✓Contextual guidance instead of one generic tour
- ✓Persistent checklists for multi-step setup
- ✓Measure activation after exposure
See how different groups adopt the features that matter.
Start with behavior
See what users need. Then help them move forward.
Bring behavior, audiences, experiences, and outcomes into one product loop.
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